How I Built This Sports Club
How I Built This Sports Club is a new podcast, diving into the lessons learned by founders, builders & leaders in youth sports. During each episode, Rich Nassif interviews a leader who shares the story of his/her organization’s progression from founding to success. Listeners will hear about the decision-making, problem-solving, innovation & vision that has defined each leader & their club’s journey. We learn how each guest is #BuiltDifferent
Episodes

Wednesday Dec 17, 2025
Wednesday Dec 17, 2025
Three college teammates. Private trainings. An initial summer camp with 12 players. And a mission is to develop great players, better people guided by their philosophy of nurturing the individual within the collective.
This is James Beeston and Beestera.
Follow Beestera @beestera
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Dec 03, 2025
Wednesday Dec 03, 2025
A club on the financial brink. Co-DOCs stepping in, rebranding, and starting fresh. An emphasis on quality coaches developing the player & the person. Now, 800 players and four locations strong, with eyes on national success.
This is Ben Shepherd and FC Wisconsin.
Learn more about FC Wisconsin at fcwisconsin.com and follow them on Instagram @fcwisconsinnationals
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Nov 19, 2025
Wednesday Nov 19, 2025
A pre-professional club, 28 seasons in, with a tremendous history of success on the field and pushing players onto pro contracts. And the journey founding the youth academy that led to another startup that same year.
This is Kevin Nuss and Ocean City Nor’easters.
Follow Ocean City Nor'easters @ocnoreasters
If you'd like to learn more about the apparel brand, Palla Athletic, visit www.pallaathletic.com
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Nov 05, 2025
Wednesday Nov 05, 2025
A resume that includes Chief Revenue Officer, Founder and CEO. And how one former hockey player is on a mission to prove that character traits and competitiveness cultivated through sport make the best hires.
This is JR Butler and Shift Group.
If you'd like to get in touch with today's guest, you can learn reach out & learn more at shiftgroup.io
Follow Shift Group @shiftgroup_hq
This Episode is Sponsored by:
Sprocket Sports, Small Details... Big Difference - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Oct 29, 2025
Wednesday Oct 29, 2025
The emotions of seeing the USMNT miss out on the 2018 World Cup. A standout footballer turned commentator & entrepreneur. Small-sided soccer games on concrete. This is Kyle Martino and Street FC.
If you'd like to get in touch with Kyle, you can reach him at @kylemartino
Follow @streetfc
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Oct 22, 2025
Wednesday Oct 22, 2025
One of the first national leagues to have existed in the youth soccer landscape. And how one commissioner draws on a background playing, coaching, operating facilities and overseeing the Pittsburgh Riverhounds club & academy. This is Jason Kutney and ECNL Boys.
Follow the ECNL on Facebook: ECNL Boys, Twitter: @ecnlboys, and Instagram: @ecnlboys.
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Oct 15, 2025
Wednesday Oct 15, 2025
Lacrosse… North America’s oldest sport. A tale of two MLL & Team USA teammates turned best friends. And their journey growing lacrosse in the Pacific Northwest.
This is Drew Snider, Chris “OD” O’Dougherty and CitySide Lax.
If you'd like to get in touch with today's guest, you can email him at drew@citysidelax.com and od@citysidelax.com
Follow @CitySideLax and @Cityside208
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Winning Ways Training, our training sponsor - www.WWTCamps.com/podcast use promo code BUILTDIFFERENT
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Oct 08, 2025
Wednesday Oct 08, 2025
The Premier League. The Premier Academy League. The United Soccer League. The Charleston Battery. A sports executive with unparalleled experience shares about the youth club he is growing.
This is Michael Kelleher and Charleston Soccer Club.
If you'd like to get in touch with today's guest, you can email him at mikek@chssoccerclub.com
Follow Charleston SC @chssoccerclub
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Timber Reel Productions, our producers - www.TimberReel.com
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Oct 01, 2025
Wednesday Oct 01, 2025
Step between the lines with a truly thoughtful manager. After many successes at the USL League Two level, 2026 will witness a jump into USL League One. This leader with decades of team-building is more than ready.
This is Mike Avery and Fort Wayne FC.
If you'd like to get in touch with today's guest, you can email him at Mcavery7@gmail.com
Follow Fort Wayne FC @fortwaynefc
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent

Wednesday Sep 24, 2025
Wednesday Sep 24, 2025
14 years invested into one New Jersey community. A soccer ecosystem that has grown to 2,200 players. Dutch wisdom, navigating the alphabet soup, and providing all players sport for life.
This is Ruben Vloedgraven and Westfield Soccer Association.
If you'd like to get in touch with today's guest, you can email him at
ruben@westfieldnjsoccer.com
Follow Westfield Soccer Association @westfieldnjsoccer
This Episode is Sponsored by:
Sprocket Sports, Excellence on & off the field - www.SprocketSports.com/podcast
Winning Ways Training, our training sponsor - www.WWTCamps.com/podcast use promo code BUILTDIFFERENT
Keeper Goals, our equipment sponsor - www.KeeperGoals.com/podcast
Podcast Hosted by Rich Nassif and Produced by Timber Reel Production
@builtthissportsclub
@chiefnassif
@timberreel
You can reach us at builtthissportsclub@gmail.com
#BuiltDifferent



